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Careers, Companies, and Communities For teachers only.
The apple icon indicates text for teachers only.
Careers, Companies, and Communities (Module 4) was revised June 2007. If you’re using the © 2007 versions of the Teacher and Student Guides, you’re all set (the Acknowledgements page indicates the print date.) If you’re using 2003 versions of either guide, here are your options:

If you’re using the © 2003 Teacher and Student Guides:

If you’re using the © 2007 Teacher Guide and the © 2003 Student Guide:

If you’re using the © 2003 Teacher Guide and the © 2007 Student Guide:

  • The revised teacher and student pages are available here, where you can download and print them for classroom use.
  • The revised student pages are available here and at point of use in the Module Resources below, highlighted in gray.
  • The revised student pages are available here and at point of use in the Module Resources below, highlighted in gray.
  • The revised teacher pages are available here.

* Text highlighted in gray links to pages from the © 2007 Student and Teacher Guides.




ACTIVITY 1: Challenges in the Changing Business World
Activity 1 Learning Goals Student Guide page 2

The Tough Ride Jeans Company Student Guide page 5
SESSION 1
Before You Teach
THE TOUGH RIDE JEANS COMPANY
For teachers only.
Thinking About Stakeholders Student Guide page 6
Represent Stakeholders Student Guide page 7

No student resources for this activity.

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ACTIVITY 2: Company Image
Activity 2 Learning Goals Student Guide page 12

Skill Resource: Introduction to Animation and Transitions
Skill Resource: Persuasive Techniques
Skill Resource: PowerPoint Skills Pre-Assessment
Skill Resource: Using PowerPoint


SESSION 4
Before You Teach
COMPARE COMPANY CHARACTERISTICS
For teachers only.
  • View the two sample companies’ Web sites below. Become familiar with how to navigate each site.
  • Decide whether to pre-assess students’ skills in using PowerPoint.

View the Web sites of the companies below that both make personal care products. Look for ways in which the images, or representations of the two companies, and values (ideals) of the companies are projected.

Proctor and Gamble
Burt's Bees

CONDUCT COMPANY IMAGE RESEARCH
Guidelines for the Company Image Project
Part 4. Write an Analysis of One Company's Image

Find a current article that mentions (but is not written or sponsored by) the company. Good places to search include newspaper and magazine archives, as well as trade union publications. The following are suggested links to other Web sites to help write your report:

CorpWatch
U.S. Equal Employment Opportunity Commission (EEOC)

HOMEWORK 2.2 and 2.3

Career Cluster Sketch
Part 1. Identify Career Clusters of Interest
A. Find information about the following eight career clusters:
  • Arts and Media
  • Business and Finance
  • Construction Technologies and Design
  • Environmental, Natural Resources, and Agriculture
  • Government, Education, and Human Services
  • Health and Biosciences
  • Retail, Tourism, Recreation, and Entrepreneurial
  • Technologies: Manufacturing, Communications, and Repair
Part 2. Research Career Clusters of Interest
A. In Part 1, you identified two or more career clusters that are of interest to you. Now you have an opportunity to research one of those clusters in more depth. Select one cluster and try to find the following information about it:
  • What types of jobs are available within this career cluster?
  • Where are the jobs in this career cluster located geographically?
  • What kinds of education, training, or skills are needed to work in this career cluster?
  • What is the employment outlook (the projected numbers of people needed in this job in the future) for this career cluster, and what are the reasons for possible changes in this field in the future?

For more information, use the following links to career resources.

U.S. Department of Labor: Occupational Outlook Handbook
About.com: Career Planning
America's Career InfoNet
Career Explorer
JobStar Web site
U.S. Department of Labor: The Career Guide to Industry
List of professional and trade associations and labor unions



SESSION 5
Career Clusters Student Guide page 20

SESSION 6
Before You Teach For teachers only.
  • Read Teacher Information: Working with Animations and Transitions on pages T 30–T 31.
  • Preview the PowerPoint demonstrations Animations and Transitions, Just for Show, and Show What You Know.
POWERPOINT ANIMATIONS AND TRANSITIONS
For teachers only.
Present the following PowerPoint demonstrations to your class. Alternatively, students can view the demonstrations on their own.

As you watch the demonstrations of the two functions, think about creative ways of using animations and transitions to make your presentation on company images more visually interesting and memorable.

Animations and Transitions
Just for Show
Show What You Know

(Make sure your speakers are turned on when you play these slideshows, as they include sound effects.)

Module Quiz 1

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ACTIVITY 3: Companies Within our Community
Activity 3 Learning Goals Student Guide page 27

SESSION 9
Before You Teach
COMPANIES IN OUR COMMUNITY
For teachers only.
  • If you are unfamiliar with database software, spend some time working through Using a Database on pages 39–41 in the Student Guide.
  • Make sure that you can access the two databases available below.

PROJECT PLANNING
Guidelines for the Local Company Database Project

Part 2. Local Company Research
Gather the following information about each company you have chosen to research:
  1. Name of company
  2. Location (mailing address)
  3. Web site address
  4. Primary product or service
  5. Number of employees
  6. Industry cluster
  7. Tools and/or technology used
  8. Accessibility by public transportation
  9. Community contributions
  10. Any additional information you find interesting or important

To find basic company information, refer to the Local Company Database Project Resources.

HOMEWORK 3.2
Read How People Use the Census. Census data is compiled in a large and complex database. The reading describes several interesting ways in which people use census data. Go to the U.S. Census Bureau Web site, and explore the different kinds of data collected by the bureau. Brainstorm three or four additional potential uses of census data, similar to those described in the reading. Explain who might use the data, what data would be used, and for what purpose.

Continue to gather research on local companies, as agreed on by your Database team.

SESSION 11
DATABASE QUERIES
For teachers only.
Demonstrate how to open the Sample Company Database (choose the correct version below) and how to navigate within the program following the steps in Using a Database, Part 1, on page 39 in the Student Guide.
Using a Database
Part 1. Explore the Sample Company Database
Download one of the Sample Company Databases below. Follow the instructions on page 39.

You must save a copy of one of the following files before opening:
Sample Company Database (Access 97)
Sample Company Database (Access 2002)

Part 2. Create Your Own Local Company Database
A. To begin your own database of local companies, access the Local Company Database below.

You must save a copy of one of the following files before opening:
Local Company Database (Access 97)
Local Company Database (Access 2002)

Job Postings
Locate job postings across the country using the resources below. Create a compilation of 5 –10 positions that you might want to apply for. For each job listing, give the name of the company and the title of the position, and answer as many of the questions found on page 42 as you can.

SESSION 12
RESEARCH LOCAL COMPANIES
Research local companies for your database. Refer to Local Company Database Project Resources and the links below to help you get started.

U.S. Chamber of Commerce
Monster—Research Companies

Professional and Trade Organizations

Society of Manufacturing Engineers
APICS-The Educational Society for Resource Management
American Indian Science and Engineering Society
National Society of Black Engineers
Society of Hispanic Professional Engineers
Society of Women Engineers
Institute of Industrial Engineers
Future Business Leaders of America (FBLA)
DECA
AFL-CIO Web site (Trade and Labor Unions)

SESSION 13
LOCAL COMPANY DATABASE

Refer to both Guidelines for the Local Company Database Project, Part 2, on pages 30–31 and Using a Database, Part 2, on page 41. Enter data on each company you have researched.

For teachers onlyTeacher Tip
Prior to the next session, merge the teams' databases into one large class database. See Merging Access Databases for instructions for merging students' database files.

 

HOMEWORK 3.5

Unemployment Statistics
To find information, go to the U.S. Bureau of Labor Statistics Web site. The current national unemployment rate is on the homepage. To find local information, view state and local unemployment rates.

SESSION 14
Before You Teach
LOCAL COMPANY QUERIES
For teachers only.
Merge individual team databases to create a class database. See Merging Access Databases to help you complete this task.
HOMEWORK 3.6
Link to the U.S. Census Bureau Web site and select the most recent economic census page. Look up the data for your state, county, or metropolitan region. What are the three most common industries by number of businesses (establishments)? By number of employeers? Does this list give you ideas for new industry clusters to add to your class database?

EXTENSION 3.1
Look up the definitions of "employed," "unemployed," and "labor force" in the glossary section of the U.S. Bureau of Labor Statistics Web site. According to the Bureau of Labor Statistics, are you a member of the labor force? Why or why not? If you are counted in the labor force, are you classified as employed or unemployed?

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ACTIVITY 4: Seeing Employees in Action
SESSION 15
Before You Teach
PREPARE FOR THE WORKSITE VISIT
For teachers only.
  • Arrange for the class to have a worksite visit to a local company in Session 17. The order of Sessions 16 and 17 can be reversed, depending on the arrangements you have made for your worksite visit.
  • Prepare for the visit by reading Teaching Suggestions on page T 13 and following the guidelines in the BEAC toolkit.
  • Review the Observation Skills Assessment (RM 4.3).
HOMEWORK 4.4
Complete the Change in the Workplace 4 assignment: Read Work and the Law and choose one of the pieces of legislation from the reading to find out more about how it applies to employees and employers today. Why do you think this law was enacted?
Change in the Workplace
The following links will help you locate the information that you need to complete this part of the assignment:

The Equal Pay Act
The Civil Rights Act of 1964 (Title VII)
The Americans with Disabilities Act of 1990 (Titles I and V)
The Age Discrimination in Employment Act of 1967
U.S. Equal Employment Opportunity Commission (EEOC) Web site


EXTENSION 4.1
Go to the U.S. Census Bureau Web site and look up the demographic information in the most recent census data for your state or county. Choose a category, such as age or race, and create a graph of the results. Compare your regional numbers to the national statistics.
EXTENSION 4.4
Each year, magazines publish a variety of lists, such as the most admired corporations in America, best companies to work for, best companies for minorities, and the best companies for working mothers. Use the links below to locate the magazines and their most recent lists. Choose a company that appears on one or more of these lists and find out why that company is being recognized.
100 Best Companies to Work for in America
Information on Best Companies
DiversityInc Top 50 Companies for Diversity

Module Quiz 2

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ACTIVITY 5: Company Impact
Activity 5 Learning Goals Student Guide page 58

SESSION 19
Before You Teach
COMPANY IMPACT ON COMMUNITIES
For teachers only.
If the speaker for Session 23 isn’t already scheduled, refer to the Teaching Suggestions on page T 13.
PROJECT PLANNING
Company Impact Project Resources

To learn more about finding company information, refer to Local Company Database Project Resources.

SESSIONS 20-23
Before You Teach
For teachers only.

Sessions 20–23 are designated for Company Impact project research and the community speaker presentation. The speaker visit, though specified for Session 23, can actually take place from Session 20 to Session 23. Prior to the speaker’s visit, make sure that students have completed "Prepare for Speaker Presentation" in Session 21.

HOMEWORK 5.4
SESSION 25
Before You Teach
PRESENTATIONS AND ASSESSMENTS
For teachers only.
Collect and make paper copies of each team’s presentation showing the speaker notes (one set for each student).

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ACTIVITY 6: Career Exposition
Activity 6 Learning Goals Student Guide page 77

SESSION 27
Before You Teach
CAREER EXPLORATION PROJECT
For teachers only.
  • Review the Career Exploration Project Guidelines on page 79 in the Student Guide.
  • Invite parents, other relatives, other members of the community, and other school staff and students to the career exposition.

No student module resources for this activity.

Module Test

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Skill Resources

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6/29/07